(Q112359302)

English

Touring Blockbuster Exhibitions: Their Contribution to the Marketing of a City to Tourists

2017 doctoral thesis by Valentina Gorchakova at Auckland University of Technology

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instance of

doctoral thesis

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title

Touring Blockbuster Exhibitions: Their Contribution to the Marketing of a City to Tourists (English)

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main subject

tourism marketing

object named as

tourism marketing

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reference URL

http://hdl.handle.net/10292/10811

co-branding

object named as

Co-branding

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reference URL

http://hdl.handle.net/10292/10811

Destination marketing

object named as

destination marketing

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reference URL

http://hdl.handle.net/10292/10811

travelling exhibition

object named as

Touring exhibitions

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reference URL

http://hdl.handle.net/10292/10811

author

Valentina Gorchakova

object named as

Gorchakova, Valentina

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publisher

Tuwhera Open Access Publisher

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dissertation submitted to

Auckland University of Technology

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language of work or name

English

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publication date

2017

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copyright status

copyrighted

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on focus list of Wikimedia project

NZThesisProject

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thesis committee member

Ken Hyde

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Jane Anne Legget

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Identifiers

Handle ID

10292/10811

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(Q112359302)

Touring Blockbuster Exhibitions: Their Contribution to the Marketing of a City to Tourists

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