Wikidata

(Q81434373)

English

Product Placement

doctoral dissertation (first edition)

  • Product Placement. Wirkungsanalyse am Beispiel der Buchpräsentation im Fernsehen.
In more languages
default values for all languages
No label defined

No description defined

Statements

title
Product Placement (German)
1 reference
DNB edition ID
986105244
reference URL
https://d-nb.info/986105244
retrieved
8 January 2020
subtitle
Wirkungsanalyse am Beispiel der Buchpräsentation im Fernsehen (German)
1 reference
DNB edition ID
986105244
reference URL
https://d-nb.info/986105244
retrieved
8 January 2020
main subject
product placement
0 references
marketing
0 references
media management
0 references
Marketing science
0 references
media studies
0 references
publishing
0 references
media effect research
0 references
Q2560060
0 references
advertising effects
0 references
television
0 references
content analysis
0 references
author name string
Jörn Herbert Bernhard Lengsfeld
1 reference
DNB edition ID
986105244
reference URL
https://d-nb.info/986105244
retrieved
8 January 2020

Identifiers

 
edit
    edit
      edit
        edit
          edit
            edit
              edit
                edit
                  edit
                    Retrieved from "https://www.wikidata.org/w/index.php?title=Q81434373&oldid=1240759601"